Why Now is the Time to Design Your Own Life?

Posted in Personal Branding On Apr 23, 2018

We have been conditioned to earn well rather than to live well. Well, “who the heck are you to make such a bald statement?” You might ask. Being born in the late sixties of the last century and surviving till this very moment is bliss. Witnessing the two ages: the Industrial and Information Ages makes one more perceptive of the evolution that took place. Regrettably, that evolution has merely touched the surface.

The reality is that earning well shouldn’t be at the expense of living well. The living imperatives of today’s Information Age shouldn’t be at the mercy of yesterday’s demands. The Industrial Age made society prosper at the expense of the individual. An age characterized by power, control, revenue maximization and goal achievement. Today’s Age is more into meaningful living, freedom, purpose, cost minimization and fulfillment. Yesterday’s hard and dying stuff must give way to today’s soft stuff. The information revolution is shaking the deeply-rooted foundation and shifting the power to the individual.

As living species in this Age, we need to take our destiny into our own hands. That’s why when Mark Zuckerberg, the founder of Facebook, said that “Now we are all entrepreneurial” hardly anyone disagrees. Point of fact we are all now, and should be, spiritually entrepreneurial.

Embracing the idea of being an entrepreneur should be coming out from your soul. It is about find a meaning for your life. It’s a personal quest. No guru can tell you what your purpose is. You have to find it on your own. Your meaning and purpose should be detected, not created. It is there deep inside of you. Finding your purpose in life will drive your passion and energy.

Life cannot be pursued without first designing it. To design it you got to find meaning. When the great novelist Mario Puzo says in “The Godfather” novel that “Every man has but one destiny,” he was right. Discovering what gives your life meaning is the “Why” of living that helps you stand in the face of the “How.”

About The Author

Tareq Alaghoury

Tareq M. Alaghoury is the founder and Managing Director of Holistic Communications where he offers business coaching services and guidance to aspiring entrepreneurs who want to build their brands and move their business to the next level.